There are hundreds of CRM systems available. To focus on 6 , we looked for modern tools meet important criteria:
- Web based
- Customizable
- Documented APIs
- Social Media Integration
The six we experimented with are all excellent choices for managing customer databases. When it come to choosing one, the answer lies in choosing the right tool for the right business.
Highrise
Highrise, from the makers of Basecamp is a Simple tool that works great for any small to medium size business. It integrates well with Basecamp, so for a typical web development shop that already uses Basecamp. this is a natural choice.
Salesforce
In the presentation above, Salesforce is referred to as the 800 pound gorilla of Cloud CRM. Salesforce is widely implemented, and even has it's own programming language for customization. (APEX).
Zoho
Zoho is the value play in choosing a CRM, giving you a feature rich CRM system and affordable pricing. Zoho implementations are increasing faster than any other solution listed here. They'e the rising star in Cloud solutions.
SugarCRM
SugaCRM is is ideal for clients looking to host their own CRM system. But there's also a hosted solution available. The product uses what they call a "commercial open souce" license.
Insightly
Insightly started of as a google app, and as a result integrates well with thing like Google Calendar. Clients familiar Googles ecosystem should look closely at Insightly.
Nimble
Nimble is a newcomer, and has a more modern feel than other CRMs listed here. Nimble has some impressive Social Media integration features, allowing users to easily associate customer with online profiles. A cutting edge startup would play well with Nimble.
It's been a while since we created The App Train infographic, but these are the CRM systems we are looking a t now. Thy're a just a few of the many available. What are your favorite CRM tools?
It's been a while since we created The App Train infographic, but these are the CRM systems we are looking a t now. Thy're a just a few of the many available. What are your favorite CRM tools?
